
A tribute to heritage, sustainability, and cuisine that captivates the world
Peru: The Undisputed King of Cultural Tourism
A Sixth Award Cementing Its Greatness
For the sixth consecutive year, Peru has been crowned the World’s Leading Cultural Destination at the prestigious World Travel Awards. This victory not only honors the country’s ancient heritage but also its ability to reinvent its legacy for the modern era. With 13 UNESCO World Heritage Sites —from the mysterious Nazca Lines to the sacred citadel of Machu Picchu— Peru stands as a living museum of millennia-old civilizations.
Gastronomy: The Flavor of Peruvian Identity
Beyond its historical treasures, Peruvian cuisine plays a pivotal role in this global recognition. Dishes like ceviche, papa a la huancaína, and the bold flavors of Nikkei fusion have turned Peru’s dining scene into a tourist magnet. As Chef Luis Rodriguez beautifully puts it:

“Every bite of a stuffed potato tells a story; it is the perfect combination of technique, tradition, and love for Peruvian cuisine.“
Machu Picchu: An Icon Breaking Records
Sixth Win and a Historic Leap in Sustainability
The Historic Sanctuary of Machu Picchu not only reclaimed its title as the World’s Leading Tourist Attraction but also became the first carbon-neutral destination globally. Achieved in 2024 through initiatives like reforesting one million trees and adopting solar energy, this milestone sets a new standard for responsible tourism.
How Was Carbon Neutrality Achieved?
Collaboration between the government, local communities, and private companies made this possible. Key actions included banning single-use plastics and promoting electric transportation —efforts aligned with Peru’s broader vision showcased in sustainable tourism projects.
The Invisible Effort Behind the Success
PROMPERÚ and MINCETUR: The Architects of Promotion
Thanks to campaigns like “Peru, Land of Flavors and Hidden Treasures”, PROMPERÚ has positioned the country in key markets. Meanwhile, culinary innovations like salchipapa continue to delight food enthusiasts worldwide.
Local Communities: Guardians of Authenticity
From the weavers of Pisac to the farmers preserving ancient potato varieties, thousands work daily to maintain traditions. This cultural dedication even extends to iconic beverages like Inca Kola, Peru’s golden soda.
Experience Peru’s Essence… Right Here in Utah!
Craving authentic Peruvian flavors? Visit Se Llama Perú at 368 Center St, Provo, UT 84601. Dive into dishes that embody Lima’s status as Latin America’s Gastronomic Capital, crafted by Chef Luis Rodriguez.
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FAQs
Peru combines 13 UNESCO sites, living indigenous traditions, and award-winning gastronomy, offering immersive experiences unmatched globally.
Daily visitor limits (2,500), eco-certified guides, and electric buses ensure sustainability. Learn more in our article about Peruvian eco-initiatives.
They preserve ancestral practices, from weaving to farming, showcased in experiences like authentic culinary traditions.
Dishes like lomo saltado blend indigenous, Spanish, and Asian flavors, making Peru a top food destination.
Absolutely! Visit Se Llama Perú in Utah for authentic flavors. Explore their story here.









